Aug 17, 2014 | Press Releases
The following article appearing in the Guardian Online last week: “Intrafocus specialises in on-line software so our PR and marketing approach focuses on the on-line community. For us this has always been a golden rule: target PR and marketing towards the area...
Aug 8, 2014 | Balanced Scorecard
A Key Performance Indicator has limited value unless it can be compared to something. There may be some value as a record of change over time; however, unless it is known what sort of change is required, even this has little value. A KPI without a comparator can be...
