Customer engagement strategies – In our earlier blog, we looked at customer engagement as a concept and discussed its value to the business. As a brief recap, customer engagement is defined as the process of actively building, nurturing and managing customer...
In an earlier ‘deep dive’ blog series, we analysed the role, strategic process and value of effective employee engagement. Now, we turn our focus to customer engagement as the other side of the coin. What exactly is customer engagement? Customer engagement...
Why tools and processes translate to great employee engagement In this final article of our series on employee engagement, we take a look at the role of tools and processes. We have talked about elements such as leadership, communication and measurement of employee...
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